I contributed across several areas of the brand:
Website management (Shopify)
Social media support and content creation (stories)
Campaign production assistance
Digital asset and visual management
Cross-functional collaboration between marketing and production
E-commerce:
Maintained and refined the Shopify storefront by improving content hierarchy, merchandising, and the presentation of seasonal collections.
Refined product listing (PLP) and product detail pages (PDP)
Improved typography, spacing, and content hierarchy
Uploaded products and maintained inventory structure
Ensured visual consistency throughout the website
SMM:
Produced and published visual content that supported campaign storytelling and maintained brand consistency across digital channels.
Organized visual content for campaigns
Maintained feed consistency
Assisted with Meta Ads content preparation
Managed digital assets for social platforms
Campaign Production:
Backstage support
Garment preparation
Lighting assistance
Equipment handling
Production coordination
Behind-the-scenes documentation
Key Skills: Digital Design, Website Management, Shopify, Content Strategy, Social Media, Campaign Production Assistance, Fashion Marketing, Visual Communication, Brand Consistency